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Om Os / Unident Magazine / Unident AB acquires Plusdent ApS

UNIDENT AB ACQUIRES PLUSDENT APS

PRESSRELEASE: Copenhagen/Falkenberg, January 1st 2020. Unident acquires key assets of Plusdent ApS, a strong supplier of dental consumables in Denmark. The acquisition strengthens Unident’s position in the Danish market.

TEXT: Unident AB

Unident is a leading Nordic importer and distributor of dental products with a complete product and service range from consumables and equipment to digital solutions, interior design, training and support. Plusdent has a successful history in the Danish market with a strong web-based offering in dental consumables. With a strong position in dental consumables and equipment, Unident will with the acquisition have an even greater presence in the Danish market.

"This is a very exciting acquisition that enables us to bring a better offering towards our customers. The webshop with descriptions and pictures on some 30.000 products makes it even easier for our customers to
find what they need."
ROBERT DACKESKOG – CEO UNIDENT.

"I am very pleased, because with Unident we have found the perfect new home to continue developing the Plusdent business, so we can continue serving our customers in the best possible way."
CARSTEN PEDERSEN – CEO PLUSDENT APS.

Following the acquisition, Unident will take over the Plusdent’s web platform and the brand name Plusdent, employees of Plusdent ApS, as well as all existing customer relationships of Plusdent ApS.
Both parties have agreed to not disclose any information concerning the terms of the transaction.

FOR MORE INFORMATION CONTACT:
Robert Dackeskog – CEO Unident, +46 70 148 76 13

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ABOUT UNIDENT:
Unident has developed the professional dental care with innovative solutions since 1992. Today, it is a leading Nordic dental trade dealer offering everything a dental clinic needs and wants in the form of dental consumables, equipment, furnishings and related service and support. Unident has operations in Sweden, Norway, Denmark and Finland and is headquartered in Falkenberg, Sweden. The company has some 170 employees, and a turnover of approx. SEK 400M.
www.unident.se

ABOUT PLUSDENT:
Plusdent sells dental consumables, where quality products, high quality of service, good knowledge and favorable prices are guiding principles.
www.plusdent.dk

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